Yahoo Teams Up with 176 Newspapers
Published November 21st, 2006
The search giant announced today that it is entering into a partnership with 176 newspapers in the U.S. to share content and advertising, The New York Times is reporting.
Yahoo will index and tag content from seven major newspaper chains and make the news content from 38 states available on the web. Yahoo will also power local events listings, maps and search technology on the local newspapers’ websites. The partnered newspapers will also use Yahoo’s advertising platform to sell and host the targeted local ads on their websites. The ads will largely be powered by Yahoo Local.
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