ViewSonic Announces 3G Smartphone Initiative
Published May 20th, 2009
ViewSonic® Corp., a leading global provider of visual display products, today announced its plans to expand into the 3G smartphone industry, making its 3” – 300” product line a reality. China will be the first region to carry the phones, followed by Europe and the Americas.
This marks ViewSonic’s first product in the smartphone industry, but falls in line with the convergence of televisions, computers and mobile phones. As the demand for mobile phone functionality increases and consumers demand larger screens, greater color saturation and contrast to take advantage of new services such as mobile Internet, television, video applications, gaming and eBooks, ViewSonic’s heritage in the display technology segment will play an important role in the development of this category.
“With 20 years of display experience this is a natural extension of our product expertise,” said James Chu, chairman and chief executive officer of ViewSonic. “This is an important strategic step for ViewSonic, as it allows us to apply our display technology to an even larger and rapidly growing worldwide market.”
Speaking on the launch of smartphones by ViewSonic, Mr.Gautam Ghosh, Country Manager, ViewSonic Technologies India Pvt Ltd said “Smartphones launch is a natural addition to our endeavor to complete our value chain of being a provider of cutting edge technology solutions to the world in display arena. We feel our foray into this category will help customers reap maximum benefit from the advancement in the convergence technology”
As per market estimates from iSuppli ( March 2009 report) , an optimistic forecast for global smartphone unit shipments is estimated to be 192.3 million in 2009, up by 11.1 percent from 173.6 million in 2008. Furthermore, the scenario foresees a unit shipment Compound Annual Growth Rate (CAGR) of 21 percent from 2008 to 2013. Also, in September 2008 comScore reported that the number of U.S. subscribers with 3G enabled devices grew 80 percent to 64.2 million during the past year.
Following successful market entries with LCD monitors, LCD TVs, projectors, digital signage displays, digital photo frames, computing products and other display solutions, ViewSonic is well positioned to take advantage of this rapidly expanding 3G smartphone market.
For more information on ViewSonic products, or to locate an authorized ViewSonic dealer, please visit in.viewsonic.com
About ViewSonic
ViewSonic® Corporation is a leading global provider of visual display products. ViewSonic develops, markets and supports a broad range of innovative products, including netbooks, all-in-one PCs, NetTop PCs, LCD monitors, LCD TVs, projectors, digital photo frames and digital signage displays. For further information, please visit ViewSonic India website at in.viewsonic.com
