It’s interesting to notice that the last important addition to the Google Labs page was Code Search, a product launched in October 2006, the same month when Sergey Brin talked about a new initiative: “features, not products“. Instead of building separate products that do one thing really well, Google started to integrate the new ideas into existing products.

But adding experimental features into already mature products could cause a lot of frustration, so Google launched mini-labs for Google Search, Blogger and others products should follow. Google Experimental lets you join some search experiments and integrate them in Google’s main interface. Blogger in Draft adds features that are not yet released in Blogger and gathers feedback from the early adopters. Google Enterprise Labs has new features for Google Search Appliance and Google Mini.

Gmail launched a new version in October, but unlike the previous mini-labs, Gmail 2.0 is opt-out and not everyone can have it. Google Apps admins have a new option to add the features from Gmail 2.0, but it’s not yet functional:

“We’re happy to announce today that we are offering domain administrators the option of obtaining new features in your Google Apps accounts at the same time as we launch to our consumer users. You’ll find this option in your control panel, and only in Next Generation, U.S. English settings. We feel this option strikes a balance between those of you who would like to immediately release new features to their users, and those who prefer to wait for our team to ensure that the features are useful and stable for our consumer users before we roll them out to all Google Apps users,” notes a Google Apps advisor.

When Google Reader added the most controversial feature since its launch (sharing with friends), it was labeled as experimental: “This is still a very experimental feature, so we’d love to hear what you think of it.” The feature was added without offering the option to disable it, even though it wasn’t a low-impact addition.

So how to innovate, how to bring fresh ideas and experiment with interesting new features without confusing or frustrating users who have high expectations from your product? An idea is to show to the general public a reliable product and have a mini-lab with features that are not yet ready for prime-time. Those who like fast changes, features that could disappear a week after the launch or those like to discover bugs and provide an early feedback can opt-in to the beta version. So instead of having a single Google Labs, we’ll have mini-labs for all Google products.

Using a single account for all the Google has a lot of advantages but if, for some reason, you can’t access the account or Google temporarily disables it, you lose a lot of important data. Fortunately, you can set up a Google account that should give you access to some of the information from your account. (You should also backup important data in other ways: download Gmail messages using POP3/IMAP in a mail client, export your documents from Google Docs, back up your Blogger blogs etc.)

* If you use Gmail, you should create a Gmail account whose only purpose is to fetch messages from your main account. Set up mail fetcher in the backup account and add the main account as a custom From address. This way, you’ll be able to read all the messages from your account and even send mail.

* Add the backup account as a Google Talk friend from Gmail Chat or from other Google Talk interface. As a side effect, you’ll have access to your shared items from Google Reader.

* For Blogger, add the backup account in the blog authors section: Settings > Permissions > Add authors. The account should have admin privileges so that you can create, edit and delete posts.

* In Google Analytics, go to Access Manager and add the account as an admin. You’ll have access to all reports and profiles in the backup account.

* Google Calendar lets you share the main calendar with other people and even give them the write to edit events. Click on “Manage calendars” at the bottom of the window, share the main calendar and add the backup account. You should select “make changes and manage sharing” from the drop-down.

* If you’re the owner of a group in Google Groups, go to the member invitation section, select “Add members directly” and add the backup account. Then change the membership type of the new account to “owner”. It’s also a good idea to select “no email” in the subscription type.

* Add the backup account as a collaborator for some of the most important Google documents and notebooks.

* Other Google services only allow you to export your data: Google Reader (Settings > Import/Export), iGoogle (share each tab with the backup account), Google News (scroll to the bottom of the homepage and click on “Share your personalized news with a friend”).

The backup account will not have all the data from your main account, but you’ll still be able to read your email, send messages, post blog posts, check your calendar and add new events, access important documents etc.

Some of these items are obvious, others are mostly wishful thinking.

1. Google will try to unify its application and transform them into a big social network. The Maka-Maka project (or Google’s activity stream) will enhance the already existing profiles. If Google doesn’t understand that your Gmail contacts aren’t necessarily your friends, we’ll see a huge privacy backslash.

2. Google should finally go beyond indexing text and start to use image analysis and speech recognition in Google Image Search and Google Video. The NevenVision acquisition should produce visible results in the image search engine and we could see better results for famous people or the option to find similar images.

3. Google won’t give up on universal search, but we’ll see a different interface that separates standard search results from OneBoxes and other additions. Google’s snippets will become smarter and they could include information about authors, locations, concepts.

4. Gmail will add another batch of new features, one of the most important being task management, and will finally go out of beta. Gmail will launch a Google Labs-like site with experimental features that could be added by those who are curious to see the next features before they are officially launched.

5. The first Android phones will be a disappointment, but developers will create a lot of interesting applications that could compensate for the poor designs.

6. Most Google applications will work offline using Google Gears, even if the functionality will be limited. Google Gears will also work on mobile phones and could become a part of Firefox.

7. Google Maps will be redesigned and could include more space for user-generated content. We’ll start to see user’s locations, important events from our area, recommendations from friends. Google Maps will become more personal.

8. OpenSocial won’t work as well as expected and Google will focus on its own social network(s). iGoogle gadgets are about to become social and aggregate data from your contacts.

9. Google will launch a people search engine that gathers data from the web, especially from social networks.

10. Google Books will be more present in search results and Google will start to sell access to the full content of some of the books.

11. One word: sync. At the end of the year, Outlook and most mobile phones will be able to synchronize with Google Calendar and Gmail’s contacts. Google Docs will have plug-ins that let you edit documents in Microsoft Office or OpenOffice and save the changes online. Google Toolbar will integrate Browser Sync and start to synchronize your bookmarks, cookies, passwords and your browser’s history.

12. Multi-faceted search, searching from different points of view (objective information vs positive/negative opinions, official information vs comments from blogs, forums).

13. Google will differentiate commercial search results by integrating data from Google Base. Google will continue to try to promote Checkout, this time by showing small badges next to the search results from sites that accept Google Checkout.

14. Google Talk will move completely online: the embeddable gadget will let you create custom chat rooms, talk with other people and maybe even see them if they have webcams.

Google updated News Archive, the service that extends the reach of Google News to older events. The timeline view includes web pages that describe events from the past, shows more precise charts and better snippets. But there’s something interesting about this service that will probably be implemented in Google’s main search interface: the search results actually create a readable web page. There are many sites on the web that try to capture the most important events related to a person, a concept, a technology and Google dynamically builds meaningful timelines. Google also adds links to some parts of the snippets and points to the search results for that terms, the same as online encyclopedias link to related articles.

At some point, search engines will learn so many things from web pages, from books and scientific papers that search results will be replaced by a coherent answer that uses information from a lot of sources. For now, Google tests some alternate views that add a new dimension to search results.

Google Hot Trends is a great way to see what are the most popular Christmas presents, at least in the US. You only need to look at the URLs entered in Google’s search box (people still haven’t discovered the address bar):

4. www.zune.net/setup
7. itunes.com
11. www.myepets.com
16. www.shiningstars.com
29. webkinz.com
34. att.com/activations
41. virginmobileusa.com/activate
45. www.apple.com/support/manuals/ipod
52. apple.com/ipod/start
65. www.tracfone.com

Can you guess the presents? Did you receive something similar? Note that the list is updated every hour, so you may see a different hierarchy.

{ Thanks, TomHTML. }

Some people noticed a new Gmail login page specially created for Christmas (or holidays, if we want to be politically-correct).

“There may be snow outside, but hopefully there snow spam in your inbox. May your inbox be filled with joy this holiday season and beyond.”

Gmail didn’t add an option to create Christmas cards, but YouTube lets you send video cards. You can also add the Holiday Village theme to the iGoogle page, download some Christmas gadgets for Google Desktop, try to guess what’s the next Google doodle and track Santa in Google Earth.

{ Screenshot by Pavla Kopecna. }

Last year, one of my blogs had 5 visitors, but the number increased dramatically to 63 last week. The growth is huge: 1160%, more than YouTube, Facebook or any Google service.

That’s the main idea from TechCrunch’s iGoogle Google’s Homegrown Star Performer This Year, an article which announces us that, according to comScore data, iGoogle is the Google service with the biggest growth: 267.24%. Of course, my blog had a much bigger growth and relative percentages are meaningless.

Much more interesting is that Gmail and Google Maps have almost the same number of unique visitors: around 90 million. They’re also the most visited Google services hosted at google.com, after Google web search and image search (YouTube, Blogger and orkut aren’t included comScore’s study).

It’s also worth noticing to see that Blog Search, Product Search, Google Calendar and Google Finance have negligible traffic and iGoogle has less users than Book Search. Product Search (or Froogle or Google Shopping) replaced Google Video on the homepage this month, so the current navigation bar should increase the number of users for the service.

Some conclusions: catchy names work better (Froogle had more traffic than Product Search and iGoogle has more traffic than Google Personalized Homepage), Google has yet to figure out how to use Gmail’s popularity to increase the usage for other Google apps, Blog Search has the potential to become much more popular if Google integrates it in Google News, Google’s navigation is still confusing and frustrating.

This post is for those who think Google is still a search engine and wonder why news sites constantly talk about new Google features while Google’s homepage still looks the same. Here’s a list of my favorite Google updates from this year that should be useful even if you don’t use Gmail, Google Docs and you don’t have a Google account.

1. Play videos from Google Search
Google lets you play videos from YouTube and Google Video directly from the search results pages. That means you can search for a song, an artist, a TV show and play videos just by clicking on “watch video”. E.g.: Mika.

2. Better translations
This year, Google moved to its own statistical translation system, which provides better translations, improves faster and it’s easier to scale to new languages. You can access the service if you click on “Language tools” at google.com, from translate.google.com or if you translate search results from foreign languages.

3. More recent web pages
Google indexes web pages faster so you can find them minutes after they’re published. If you want to restrict your search to recent pages, there are more options in the advanced search that let you find pages first seen by Google in the past 24 hour, past week and other intervals.

4. Find geographical information
Google Maps is more than a search engine that finds local businesses, shows maps and directions. It’s also useful to find content related to a certain place through mapplets or directly from the search box. Find photos, videos, books and maps from the web.

5. Free 411 in the US
GOOG-411 lets you find a local business and connect to it by calling to 1-800-GOOG-411. The service is free and doesn’t have human operators.

6. Trends in search results
If you wonder what are the most interesting searches at the moment, try Google Hot Trends. The data is updated every hour and shows the queries that had the most spectacular evolution. For now, Google Hot Trends is only available for the US English version of Google.

7. Explore the sky
Google Earth 4.2 lets you switch to the sky mode and explore stars, constellations, galaxies, find information and high-resolution images.

8. Find faces in Google Image Search
You can restrict image results to faces by going to advanced search and selecting “faces” in the content types section. Google’s face detection is really good and you can use this new option when searching for people.

9. Go mobile
Most Google’s services have a mobile version and they should be available by going to google.com on your mobile phone (or google.com/m on your computer). There’s an unified interface for iPhone, a great mobile version of Google Maps that finds your location even if you don’t have GPS and a mobile YouTube.

10. Download StarOffice for free
Of course, you can always get OpenOffice, but Google lets you download for free a more business-oriented version that normally costs $70. The price is that you need to install Google Pack, collection of applications recommended by Google. You can still choose the software you want to install and it’s easy to uninstall Google Pack while still keeping StarOffice.

While social bookmarking sites like del.ico.us have a lot of fans, most people aren’t comfortable with publicly displaying their bookmarks. Even if many sites allow you save your bookmarks online, the integration between the services and browsers is still not very good, you have to install plug-ins and learn how to bookmark sites and manage your bookmarks.

This year, browsers started to realize that they have a great opportunity: to extend their local bookmarking services and add an online layer. The first browser that integrated this feature was the IE-based Maxthon, then Opera added a bookmark synchronization feature to its desktop and mobile clients. Now Mozilla tests a similar service called Weave, that’s available as an extension for Firefox 3 Beta 2, but unlike Opera and Maxthon, Mozilla’s product will be open for the third-parties.

As the Web continues to evolve and more of our lives move online, we believe that Web browsers like Firefox can and should do more to broker rich experiences while increasing user control over their data and personal information. One important area for exploration is the blending of the desktop and the Web through deeper integration of the browser with online services. (…) Just like Mozilla enables massive innovation by making Firefox open on many levels, we will aim to do the same with Weave by developing an open extensible framework for services integration.

For now, Weave lets you synchronize your bookmarks and your history, but the service should be extended to other kinds of data: passwords, cookies, settings, sessions, extensions. In this limited test, the only service provider is Mozilla, but once the platform matures, we can expect to see important service providers like Google, Yahoo, Microsoft. Instead of using Google Toolbar, you’ll be able to bookmark web pages to Google Bookmarks directly from Firefox.

And if other browsers like this platform, you should be able to have the same personal data in Firefox, Opera or other browsers, at home or at work, from your computer or your mobile phone.

Here are some use cases from Mozilla:

* Automatic backup and restore - Dan’s hard drive has died. Like many folks, Dan had never gotten around to getting that backup solution he knew he needed. Dan feels miserable when he thinks of all the software he needs to install, the stuff he’s lost, and all the account names and passwords he’ll never remember. Then he realizes that his family photos, email and calendar are all hosted online, as well as all of the services he uses to manage his life: his banking, shopping, purchased music and more. With his replacement computer in hand, he installs Firefox, logs in to his Mozilla account and resumes his online life without skipping a beat.

* Personalization made portable - Myk likes to visit his Mom on weekends. He doesn’t have a laptop, so he uses his mom’s computer when he visits. He used to be annoyed because, though he installed Firefox on his Mom’s PC, he missed having easy access to his favorite sites and RSS feeds, and having to remember all his account names and passwords. He logs into his Mozilla account and his personalized experience returns. And, just as importantly, when he logs out, all of the cookies, bookmarks and other information is cleared from his Mom’s PC so that she doesn’t accidentally log in to his email account or anything else he was browsing.

Hopefully, Mozilla’s project will become a part of Firefox 4 and other browsers will work in a similar direction. This way, it will be easier to decide who stores your data and to have your data with you permanently.

For now, Weave is available as an experimental extension for Firefox 3 Beta 2. If you use Firefox 2 or an earlier version, you can install Firefox 3 without conflicting with your current version. It’s recommended to create a new profile before installing Firefox 3, but it’s not required to do that. You can find more about Firefox 3 from Ars Technica, but one thing is for sure: Firefox 3 is really fast.

Google News has a new section for the US elections. The elections page also includes a tabbed gadget that shows videos, news and blog posts related to your favorite candidates. While the gadget is customizable, the changes aren’t persistent and don’t propagate to the entire elections section.

Earlier this year, YouTube and CNN organized two debates with the presidential candidates and most of the questions were from YouTube users. Some of the candidates visited Google’s headquarters and spoke with Googlers: from the eight videos, Ron Paul’s conversation was the most popular.

Yahoo News has a nice dashboard with up-to-date information from polls, search queries and predictions. I wonder why Google doesn’t link to Trends charts that compare the candidates.